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Wallpaper and Beyond: Print Product Ideas for Interior Décor

Print Product Ideas for Interior Décor

The interior decor industry has been rapidly evolving over the past few years, with more and more homeowners and businesses looking to create unique and personalised spaces that reflect their style and personality. This trend has opened up a world of opportunities for digital printers to differentiate their businesses and improve their margins.

Digital printing technology has revolutionised the way interior decor is created, providing an unparalleled level of flexibility, speed, and precision that traditional printing methods can’t match.

One of the biggest advantages of digital printing is the ability to quickly and easily customise products with unique designs. Unlike more restrictive traditional methods, digital printing enables customisation without lengthy lead times and costly tools. This enables easy adjustments to designs, allowing for last-minute changes and revisions, which can save both time and money.

Custom Wallpaper with Digital Print

Wall coverings are back in fashion in a big way and digital print makes it possible to create limited-edition or one-off designs on a vast range of different wallpaper medias. Imagine any design, pattern or colour, even with white or metallic details or highlights.

 

Custom wallpaper printed with large format digital printing.
Custom wallpaper printed with large format digital printing.

Wall Graphics with Digital Print and Cut

Digital printer/cutters allow users to produce large wall stickers with a wide selection of adhesive vinyl material. This is an ideal solution for customers who want a more convenient way to give their interiors a unique look. The range of material provides a lot of variety, from matt, gloss, satin and textured finishes, to temporary or permanent adhesives.

 

Print-and-cut wall graphics applied to an uneven surface (Source: The Binary Box)
Print-and-cut wall graphics applied to an uneven surface (Source: The Binary Box)

Cut Vinyl Wall Graphics

Because of their ease of use and low startup costs, vinyl cutters are often the first step for thousands of print businesses worldwide. Using this technology, it’s quick and easy to produce intricate graphics from single-colour adhesive vinyl. With a little creativity, you can also use multiple colours of vinyl, layering them to achieve the desired effect.

Using a similar method, you can also cut paint stencils from any material as long as your cutter has enough cutting force to successfully cut it.

 

Floral graphic cut from two different colours of vinyl.
Floral graphic cut from two different colours of vinyl.

Printing Directly Onto Canvas

From photography to reproductions of classic artworks, canvas prints remain a popular choice for interior décor, both in homes and in commercial spaces. Roll-to-roll digital printers can print high-definition graphics onto canvas material before it is stretched on a frame. It’s also possible to print directly onto pre-stretched canvases using a flatbed printer. With the addition of gloss UV ink, you can even print textures, simulating heavy oil painting brushstrokes.

 

Painting printed on canvas with a digital printer.
Painting printed on canvas with a digital printer.

Printing Directly Onto Furniture

Flatbed printing presents even more opportunities for interior décor products. With this technology, you can place a tabletop on the bed of the printer, then print any graphics you like directly onto the surface, whether it’s made from wood, glass, marble or PVC-coated materials. You can even print realistic wood effects onto coated panels, achieving the perfect shade and finish for every customer’s tastes. The printing process is much easier and faster than other methods, letting you produce more work and increase your profit

 

Print sample showing how printed wood-grain is achieved with several layers.
Print sample showing how printed wood-grain is achieved with several layers.

Custom Curtains and Upholstery

Digital textile printing can extend your reach into a whole new audience. Textile printing technologies, like dye sublimation and direct-to-textile, make it possible to print graphics onto a wide range of fabrics, allowing you to sell custom curtains, custom cushions or custom fabrics for upholstery.

 

Curtains and cushions produced with digital printing.
Curtains and cushions produced with digital printing.

Direct Printing Household Items

You don’t need a lot of space to start producing custom household goods with direct-to-object printing. Smaller benchtop UV printers have a compact design, letting even smaller startups explore the many business opportunities that direct printing can offer, while larger flatbed UV printers let established businesses expand their product offering. From lamp bases to kitchen splashbacks and beyond, Roland DG customers are seeing their businesses thrive with sought-after custom products.

 

Glass splashback direct-printed with a flatbed UV printer.
Glass splashback direct-printed with a flatbed UV printer.

Conclusion

The opportunities for digital printers in the interior décor industry are vast and growing. With the ability to offer personalised, cost-effective, and high-quality interior decor solutions, digital printing has become a key player in the design and decoration of spaces. If you want to explore your opportunities in more depth, and see what else digital printing can do for your business, talk to a Roland DG expert who will be happy to answer your questions.

If you’d like more information on anything mentioned in this article, please contact your Roland DG representative, or talk to an expert here.

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